Sometimes you just need a hand creating a plan, organising it all so you know what to do, on each channel, and how long for. As time passes, the importance of social media in a businesses marketing campaign is increasingly important. Even start ups run from home need a plan in order to help them grow and generate leads and sales.
Our ultimate aim is to teach you the best way to run your marketing campaigns; using social media to help achieve your target goals and interact with your growing communities so that you can be self-sufficient.
To make your social media campaign have maximum digital impact, we focus on the aims of every strategy:
- Drive relevant traffic to your website based on your target demographic
- Get a community of engaged fans talking about your brand
- Propel your SEO with the creation of natural, quality backlinks
- Generate new business opportunities through thought leadership
Every strategy is different, depending on what you want to achieve, where your brand stands and where social fits in to your digital business goals. Here are the areas that our strategies fall into:
Build a group of super fans around your brand who will regularly engage with your content.
Develop lasting relationships with bloggers and journalists to help you generate more natural links and to amplify your social messages to the relevant people in your target niche.
Looking at your social strategy as a whole to ensure that all messages are on-brand and that the stories you want to tell are being heard by your customers.
Getting an insight into customer demographics, allowing you to pull together a holistic view of your customers. Our data-driven approach will help you not only reveal this information but also provide strategic support implementing this information into your marketing plan.
Social seeding can dramatically improve your campaign and help you meet a multitude of KPI’s. Whether you want to increase the number of followers or drive traffic to your site, our experienced PPC team will explore the best options for you.
Taking a deep dive into your entire social offering, and assessing it from a holistic standpoint.
Our real-time social media monitoring tools allow you to keep track of where you are being talked about 24 hours a day, 7 days a week.
Our SMO consultancy service can help you:
Identify your goals
Select which platforms best suit your aims and target audience
Identify the key influencers in your industry
Develop your social strategy
Set up your online communities and optimise them for search (Social Media Optimisation or SMO)
Create diverse, creative content plans to help get your brand maximum exposure on social networks